Claire Favier
Content Strategist
I have used my personas Mathilde, Elio, or even Maxime several times in my thought process about my offers. I was surprised by the quality of our exchanges, which allowed me to flesh out my projects, think about things I wouldn't have imagined, or confront my ideas with their opinions. As a complement to 'real' exchanges, it's very interesting, and above all, the personas are available all the time! 😉
Thierry Picard
Chief Technical and Data Officer
I'm certain this can change the lives of many marketers. You follow a simple procedure to define your personas, you can refine their modeling with data (for my test, an Excel export of Instagram data from an account with over 50k real followers), and the application generates a persona with really interesting insights. The app even offers a confidence score on persona modeling and solutions to improve it. But what amazes me most is chatting with it, and it's not a gimmick—try it and you'll be hooked. [...] I spend my evenings chatting with Eowyn, and I still don't understand how her responses can be so surprising, even as a tech person.
Vanessa Charrière
Consultant
Wow! That's what I call added value. With this chat, our persona helps us overcome the obstacles of our future prospects but also how to bring them to us. So thank you!
Géraldine Sabiani
Web Writer
As an SEO writer, I regularly use EdenPersona for my clients. But also for myself, to better target my prospecting. And it's formidable. An essential marketing tool!
You have questions? 🤔
Absolutely! If you opted for a monthly or annual subscription, you can cancel at any time during the term of your subscription. When you cancel, your commitment will end at the end of the current billing period. You will continue to be able to generate personas for free until the end of that billing period, after which your subscription will not renew.
At EdenPersona, we want to make your experience as flexible and convenient as possible. We understand that some users may need to cancel their monthly subscription depending on their personal or professional circumstances, and we're here to help you do it easily and securely.
Remember that if you have any questions or concerns regarding your subscription, our support team is on hand to assist you at any time. We're here to help you get the most out of your EdenPersona subscription and answer all your questions.
At EdenPersona, we want to make your experience as flexible and convenient as possible. We understand that some users may need to cancel their monthly subscription depending on their personal or professional circumstances, and we're here to help you do it easily and securely.
Remember that if you have any questions or concerns regarding your subscription, our support team is on hand to assist you at any time. We're here to help you get the most out of your EdenPersona subscription and answer all your questions.
EdenPersona can now automate a large part of your research and analysis work—especially if you use our Premium features like CSV import or HubSpot/WooCommerce integration. Instead of relying only on stereotypes or spending hours analyzing survey results or your CRM manually, EdenPersona extracts and analyzes factual, data-driven information directly from your existing client data. This provides you with highly relevant, concrete personas built on real customer behaviors and profiles. For best results, you can still refine the persona using your own expertise or add specific details as needed.
Persona creation in EdenPersona combines the power of OpenAI's artificial intelligence with our proprietary algorithms. When you use the Premium CSV import or HubSpot / WooCommerce connection, the system analyzes your actual client data to generate complete, realistic buyer personas. This approach goes far beyond generic stereotypes or assumptions: your personas are based on tangible facts. Of course, if you don't have data to import, the AI will still work from standard archetypes and any details you provide. The more data-driven your inputs, the more accurate and actionable your personas will be.
Our WooCommerce plugin allows you to seamlessly connect your online store to EdenPersona. The integration automatically analyzes your customer purchase data, order patterns, and product preferences to create accurate buyer personas. Beyond persona creation, it provides valuable customer insights and analytics directly on your WordPress websitez. This data-driven approach gives you personas based on real customer behavior, not assumptions.
Yes! Our WooCommerce integration includes advanced filtering options to create targeted personas. You can filter by specific products or categories, limit analysis to customers from certain geographic locations, and set date ranges to focus on recent customers or specific time periods. This allows you to create multiple personas for different customer segments—for example, one persona for customers who buy luxury items versus budget-conscious shoppers, or personas for different geographic markets.
Definitely! We encourage our users to modify their personas to adapt them even more precisely to their ideal prospect or customer. At EdenPersona, we understand that the market is changing rapidly and your customers' needs may change over time. That's why it's essential to keep your personas up-to-date and adapt them regularly to make sure they always match your target audience.
You can modify your personas directly on the EdenPersona site using our user-friendly and intuitive interface. This allows you to easily add or modify specific information, such as terms or expressions used by your customers, data collected during exchanges with your customers or even market research results. You can also print your personas: by opting for an import in PDF format, you can modify them offline if you wish.
We encourage you to explore the personae editing features and use them to create even more accurate and relevant personae for your business. Don't forget that our support team is also available to answer all your questions and help you at any time if you need help modifying your personas.
You can modify your personas directly on the EdenPersona site using our user-friendly and intuitive interface. This allows you to easily add or modify specific information, such as terms or expressions used by your customers, data collected during exchanges with your customers or even market research results. You can also print your personas: by opting for an import in PDF format, you can modify them offline if you wish.
We encourage you to explore the personae editing features and use them to create even more accurate and relevant personae for your business. Don't forget that our support team is also available to answer all your questions and help you at any time if you need help modifying your personas.
EdenPersona allows you to import a wide variety of business data from multiple sources:
CSV files: Any type of data export including CRM exports, website analytics, customer surveys, market research, demographic studies, and more. Our AI analyzes and extracts relevant insights from your data.
HubSpot integration: CRM data, contact properties, deal stages, pipeline information, lead sources, and customer interaction history.
WooCommerce integration: Customer purchase data, order information, product preferences, buying patterns, and customer behavior analytics. New possibilities will be available soon! Stay tuned!
Key advantages:
CSV files: Any type of data export including CRM exports, website analytics, customer surveys, market research, demographic studies, and more. Our AI analyzes and extracts relevant insights from your data.
HubSpot integration: CRM data, contact properties, deal stages, pipeline information, lead sources, and customer interaction history.
WooCommerce integration: Customer purchase data, order information, product preferences, buying patterns, and customer behavior analytics. New possibilities will be available soon! Stay tuned!
Key advantages:
- HubSpot and WooCommerce imports are fully anonymized—no emails, names, IP addresses, or personal identifiers are ever collected
- Data sources can be combined: you can use multiple CSV files, HubSpot, and WooCommerce data together to create comprehensive customer profiles. Just ensure your data sources are coherent and meaningful when combined
EdenPersona offers three plans to meet different needs:
Solo Plan: Perfect for individual entrepreneurs and freelancers. Includes 50 active personas, 4 creative generation credits per month, and all core features.
Studio Plan: Designed for small teams and growing businesses. Includes 100 active personas, 5 projects for client organization, 24 creative generation credits per month, and up to 3 team members.
Agency Plan: Built for agencies and large teams. Includes 200 active personas, 10 projects, 60 creative generation credits per month, up to 10 team members, and white-label branding for client deliverables.
All plans include data integrations (HubSpot, WooCommerce, Google Sheets, CSV), AI-powered insights, the ROI tracking, creative generation credits and persona export capabilities.
Solo Plan: Perfect for individual entrepreneurs and freelancers. Includes 50 active personas, 4 creative generation credits per month, and all core features.
Studio Plan: Designed for small teams and growing businesses. Includes 100 active personas, 5 projects for client organization, 24 creative generation credits per month, and up to 3 team members.
Agency Plan: Built for agencies and large teams. Includes 200 active personas, 10 projects, 60 creative generation credits per month, up to 10 team members, and white-label branding for client deliverables.
All plans include data integrations (HubSpot, WooCommerce, Google Sheets, CSV), AI-powered insights, the ROI tracking, creative generation credits and persona export capabilities.
Projects in Studio and Agency plans allow you to create isolated environments for managing multiple client projects simultaneously. Each project provides:
This ensures client data remains secure and organized, preventing accidental mixing of information between different projects.
- Complete data isolation: Personas, integrations, and settings are kept separate between projects
- Team collaboration: Invite team members with specific roles (Admin or Editor) per project
- Custom integrations: Set up dedicated Google Sheets, HubSpot, or WooCommerce connections per project
- White-label branding: (Agency plan) Customize logos and colors for client deliverables
This ensures client data remains secure and organized, preventing accidental mixing of information between different projects.
Projects help you organize your work by client or business unit. Each project acts as a separate workspace where you can:
Every user also has a default 'Personal' project for their own work, which uses account-level integrations and cannot have team members. Studio plans include 5 projects, while Agency plans include 10 projects.
- Organize personas by client: Keep each client's personas separate and organized
- Configure integrations per project: Each project can have its own HubSpot, WooCommerce, or Google Sheets connections
- Manage team access: Invite team members to specific projects with different permission levels (Owner, Admin or Editor)
- Maintain data isolation: Data and personas from one project never mix with another
Every user also has a default 'Personal' project for their own work, which uses account-level integrations and cannot have team members. Studio plans include 5 projects, while Agency plans include 10 projects.
Team collaboration is available in Studio and Agency plans. You can invite team members to specific projects with different permission levels:
Owner: Full access to project settings, team management, integrations, and billing
Admin: Can manage team members, edit project settings, and access all personas
Editor: Can create, edit, and delete personas within the project
Team members receive email invitations and can accept to join the project. Studio plans support up to 3 team members, while Agency plans support up to 10 team members. Team members can be part of multiple projects with different roles in each.
Owner: Full access to project settings, team management, integrations, and billing
Admin: Can manage team members, edit project settings, and access all personas
Editor: Can create, edit, and delete personas within the project
Team members receive email invitations and can accept to join the project. Studio plans support up to 3 team members, while Agency plans support up to 10 team members. Team members can be part of multiple projects with different roles in each.
White-label branding is available exclusively with Agency plans. It allows you to customize persona sheets and exports with your own branding:
This feature is perfect for agencies who want to deliver branded persona documents to their clients. The white-label branding only applies to persona sheets and exports - the main EdenPersona interface remains unchanged. Each project can have its own branding settings, allowing you to customize deliverables for different clients.
- Custom logo: Upload your company logo to appear on persona sheets
- Brand colors: Set primary and secondary colors to match your brand identity
- Professional deliverables: All exported persona sheets and PDFs will feature your branding instead of EdenPersona's
This feature is perfect for agencies who want to deliver branded persona documents to their clients. The white-label branding only applies to persona sheets and exports - the main EdenPersona interface remains unchanged. Each project can have its own branding settings, allowing you to customize deliverables for different clients.
Yes! You can upgrade or downgrade your plan at any time:
Upgrading: Takes effect immediately with prorated billing. You'll instantly get access to additional features, projects, and team member slots.
Downgrading: Takes effect at the end of your current billing period to ensure you don't lose access to paid features mid-cycle. Your data is preserved during downgrades:
Legacy Pro users can upgrade to any new plan while maintaining their grandfathered pricing benefits where applicable.
Upgrading: Takes effect immediately with prorated billing. You'll instantly get access to additional features, projects, and team member slots.
Downgrading: Takes effect at the end of your current billing period to ensure you don't lose access to paid features mid-cycle. Your data is preserved during downgrades:
- Excess personas are archived (not deleted) and can be reactivated if you upgrade again
- Projects beyond your new plan's limit become read-only until you upgrade or consolidate
- Team members beyond your new limit are notified but retain view access until the transition is complete
Legacy Pro users can upgrade to any new plan while maintaining their grandfathered pricing benefits where applicable.
Data security and isolation are core priorities in EdenPersona:
Project Isolation: Data from different projects is completely separated. Team members can only access projects they've been invited to.
Role-Based Access: Each team member's permissions are strictly enforced based on their role (Owner, Admin, Editor).
Data Anonymization: All integrated data (HubSpot and WooCommerce) is automatically anonymized - no personal identifiers like emails, names, or IP addresses are stored.
Secure Integrations: All third-party connections use secure OAuth protocols and encrypted data transmission.
Project Isolation: Data from different projects is completely separated. Team members can only access projects they've been invited to.
Role-Based Access: Each team member's permissions are strictly enforced based on their role (Owner, Admin, Editor).
Data Anonymization: All integrated data (HubSpot and WooCommerce) is automatically anonymized - no personal identifiers like emails, names, or IP addresses are stored.
Secure Integrations: All third-party connections use secure OAuth protocols and encrypted data transmission.
Yes! You can create your first persona for free with full access to editing and export features. This lets you test the power and flexibility of EdenPersona with no commitment.
Premium features are unlocked with a subscription and include:
You can keep and modify your personas at any time—even after cancelling a subscription.
Premium features are unlocked with a subscription and include:
- HubSpot connection for automatic data-driven personas
- CSV analysis to create persons based on customer surveyx, CRM, website analytics, etc.
- WooCommerce connection to create personas based on customer purchase data, order patterns, and product preferences
- Geographical context with AI-powered advice adapted to your market
- Advanced AI advice focused on your persona's obstacles, via our experts: Digital Communication Expert, Inbound Marketing Specialist, Content Creation Expert, and Psychologist
- Live chat with your persona directly inside their profile
- Integration with ChatGPT via the EdenPersona API and dedicated GPTs:
- More advanced conversations with your persona, including image sharing (for example, to test a new campaign or packaging on a simulated prospect)
- Chat with a marketing advisor trained on your specific persona
You can keep and modify your personas at any time—even after cancelling a subscription.
EdenPersona connects with most HubSpot plans that allow third-party integrations and access to your business data. If you use a HubSpot plan with integration restrictions, please contact our support team for guidance. We are constantly working to expand compatibility as HubSpot evolves.
No, the images of personas in EdenPersona are entirely generated by artificial intelligence. No photos are taken from the web or image banks, and no real person is ever depicted. This ensures total respect for privacy and avoids any use of personal data.